5 Tactile Techniques Used in Advertising

Author: External Author | | Categories: Digital Printing , Poster Printing , Printing Los Angeles , Printing Services

Although vision and sound are the most obvious senses advertisers use, ads commonly appeal to the sense of touch, too. The rich sensory experience created by tactile techniques engages consumers, which can spark demand for a product. Consumers don't actually have to touch an ad for this technique to work, although touch can play a role. Organizations can employ a number of tactile techniques in their advertising to appeal to a wider range of consumers.

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Original Article Source Credits:   Chron , https://smallbusiness.chron.com/

Article Written By:  Melanie J. Martin

Original Article Posted on:  NA

Link to Original Article:  https://smallbusiness.chron.com/5-tactile-techniques-used-advertising-20208.html